Nada Ali Qaraeen
2023-01-11
5. Conversion Optimization by Khalid Saleh & Ayat Shukairy: Based on the authors' comprehensive experience in helping businesses attract online customers, this book addresses every aspect of the process, from landing visitors to finalizing any sale.
4. Selling the invisible by Harry Beckwith: Written in a unique style and filled with superb insights, this book covers service marketing from start to finish.
3. Permission Marketing by Seth Godin: This book offers consumers incentives to accept advertising voluntarily and teaches them how to exploit every single business opportunity and build profitable relationships.
2. The Psychology influence of Persuasion by Robert B. Cialdini: This book explains the psychology of why people say “YES”. It also teaches you how to utilize the lessons provided in Influence to persuade others.
1. Positioning by Al Ries & Jack Trout: One of the best classical books in marketing, it is mainly about marketing strategies and shows you how to understand the minds of prospective customers and become an industry leader.
